NXT – January-February 2017-P2P
NXTMagazine istheleadinglifestyleconsumergadgettitlefortheSingaporemarketandwillfocusonhowincreasinglyaffluentconsumersarechangingtheirlifestyleswithagreateraffinityfortheverybestinconsumerelectronics,luxurytechproductsandemergingtrendssuchaswearable.
Featuringentertainingarticlesforbothmaleandfemalereaders,NXTMagazineisabouttheuserexperienceandunderstandingthetechnologybehindtheworld'sfavoritegadgets.TheNXTMagazinereaderdesiresthebestandthelatestingadgetsandgear,butdoesn'twanttowadethroughreamsoftechnicaljargontofindoutwhat'sbest.TheNXTreadersisbetweentheageof16and50s,withapproximately50%andbelowfemale,affluentwithahighdisposableincome.ThecoreNXTreadersareintheirmid-20stoearly-40sanddiscerningwithhis/herspending,consciousofbrandidentityandwillingtospendmoreforpremiumbuildqualityoverprocessorperformance,stylishdesignovercomplextechnicalfeatures.